The combined businesses of the Ambient Group have introduced a
strategic change to share senior staff across the group
including NZ Director, Chris Monaghan who will become
the Group COO with the key focus being developing sales
strategies across both markets and, Catherine "Roxy" Roxborough who
will expand her operations role to cover both the Australian and
New Zealand markets working with each local co-ordination,
activation and talent team.
Group Managing Director Mark Fishwick said, " These
appointments are a reflection of the depth of experience we have in
both business and the belief that by sharing resources we can
provide a more efficient service to our clients and
suppliers."
Chris who is a partner in the New Zealand business will be able
to work across both markets senior agency personnel and our own key
sales managers to introduce a cross Tasman approach to those
campaigns that are currently managed individually by the two
business and introduce a seamless ease of execution for any Ambient
or Experiential campaign.